It Matters
UX Designer and Researcher | Team Lead - Underwriter
Year
Spring 2021
Design Team
Samantha Heinrich, Leah Yoo-Dasom & Hunter Montross
Collaborative project with my Team Foodies. The aim is to find a way to support the food industry during and post lockdown. This was a surprising project as we discovered that the majority of people who order out consider the packaging and felt guilty about the waste.
So after quantitative and qualitative research and in-depth conversations with foodies, we designed a website and organization that collaborates with ecologically friendly businesses to create an App and website where you can search a restaurant and see what containers they use.
The Concept
To create a foodies resource to see which restaurants use ecologically and environmentally friendly packaging
Who is it for
This product is designed for all the people & businesses interested in lowering excess waste in packaging material for their delivery of food
What will it look like
Webpage name, It Matters - Why environmentally friendly packaging?
Because It Matters.
It will look like an earthy company - Pantone colors.
The logo should suggest that they are contributing to the elements by eating here.